Hailey Bieber is the face of Alaïa's latest campaign.
The Gist
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She modeled looks from the brand's Fall/Summer 2026 collection.
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One photo sees her wearing nothing but a pair of mesh ballet flats.
Hailey Bieberis baring it all in her latest photoshoot. On May 8, she shared imagery from her newAlaïacampaign onInstagram, going completely nude in one portrait.
Bieber modeled a series of funky looks from the brand's Fall/Summer 2026 line, the final collection designed by Pieter Mulier, the label's longtime creative director.
In the cover image,the Rhode foundersports a black turtleneck bodysuit with a pair of magenta thigh-high stockings trimmed with fringe. Another snapshot sees her in an ivory minidress featuring a keyhole cutout. Bieber stripped down for an additional photo, wearing nothing but Alaïa's best-sellingmesh flats, which retail for $990.
Bieber was photographed by Tyrone Lebon in London, as mentioned in the campaign.
"Hailey embodies the Alaïa woman with effortless magnetism, sensuality, and empowered beauty," the brand wrote in the caption of anaccompanyingInstagram post.
Anothercarousel showcasing the imagery said the collection "distills the silhouette to its essence, bringing together the house's emblematic creations, its signatures, and new pieces that explore innovative techniques."
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On May 1, Bieber invented a new color trend just in time for summer. She showed off her unlikely outfit combination in an Instagramphoto dump.
"Apples to oranges," Bieber captioned a series of mirror selfies, referencing her orange swimsuit and red outerwear.
Her halter-neck triangle bikini came with a set of boyshort bottoms. Bieber layered the tiny two-piece underneath a cropped button-front cardigan.
The 29-year-old entrepreneur wore her brunette lengths in a middle part with layers, while her makeup consisted of taupe eyeshadow, pops of pink blush, and a rosy pout.
Days earlier, Bieber attended the 2026 Time100 Gala in New York City wearing a lace gown with a silvery sheen.
Her metallic floral dress—which was actually a pale lilac color—featured the thinnest spaghetti straps. Visible boning around the cups added a lingerie-inspired element, while a short train created extra drama. Bieber kept her jewelry to a minimum, accessorizing with a dainty silver watch.
Read the original article onInStyle
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